Persona Identity Eyeshadow Palette

If you’re looking for the PERFECT eyeshadow palette, look no further because I have just the one you need.  Perhaps the only one you need!

Let me start off by saying that this is not a sponsored post, as I was gifted this palette for my birthday by my friend Thea (thanks, T!).  I truly love this product and wanted to share, as I know how hard finding a versatile eyeshadow palette with all the right colors is.

With that being said, let me share a little more.  Persona Cosmetics was founded by beauty blogger Sona Gasparian of Simply Sona, and the Identity Palette is her very first product.  I’ve followed Sona for years now, and absolutely love her makeup tutorials, product reviews, etc.  Because of this, I had every intention of buying this for myself, but Thea got to it first!

First things first, check out the packaging…

…it’s BEAUTIFUL!  I love the artwork, and as silly as it sounds, looking at it every day is kind of inspiring.  When you open up the palette, you have a fairly large mirror on one side and 12 eyeshadows on the other.

Speaking of the eyeshadows, how gorgeous are these colors?!

There’s literally something for everyone here, in fact, there’s more than just something.  This neutral palette would flatter most skin tones/eye colors, especially brown eyed gals!  There are six matte shades and six shimmery shades, and each one is buttery and so pigmented.  As you can tell from the picture above, I’ve done my fair share of experimenting over the past few weeks!

Not only is the color rich and true to what you see, but there’s no fallout!  My favorite part of all.  I hate applying eyeshadow only to then have the same color all over my cheeks.  There’s none of that with this palette.  Super impressed by that.

My favorite colors include Charming (for the crease), Audacious (for the lid), Bossy (for a bit of extra depth), and Fearless (as a liner).  The other colors are just as beautiful, however Charming and Audacious are my daily go to shades for that simple neutral look.

I cannot rave about the this eyeshadow enough!  And for what you get, the $32 price tag is 110% worth it, as you can go from day to night with a single palette.

I know there are a million products like this one out there, but trust me, this is the one you want and need.

Your turn – do you have a go-to eyeshadow palette?